How to structure your first podcast episode: beginner guide
Do you want to know how to structure your first podcast episode even as a beginner? Then you are in the right place. Podcasts are becoming more and more popular, especially among the younger generations who are absorbing information in a different way than previous generations. Podcasts can be listened to from almost anywhere, at any time, and on any device.
Download the first chapter of The Storytelling Series: Beginners’ Guide for Small Businesses & Content Creators by Obehi Ewanfoh.
The popularity of podcasts has led to a surge in podcasting as a viable career option. However, it’s not as simple as just recording your thoughts on a microphone and uploading them to iTunes. There is much more that goes into creating a successful podcast from scratch.
In this article, we will explore the complete step-by-step guide to creating your own successful podcast structure. Now, let’s start with the structure.
What is a podcast structure?
Knowing how to structure your podcast is very important because it helps you to create something that is both compelling and informative.
Podcasts should always contain introductions, main content, and endings. You could also include special segments like rapid-fire questions or amusing games that you play with your guests. All these are to make for better engagement with the audience.
The intro should always be short and sweet – it should provide the audience with an idea of what the episode will be about, but it shouldn’t give away too much information just yet.
The main content segment is where you can talk about your topic in-depth, which includes interviews or discussions with experts if necessary. Finally, the outro (endings) should always thank listeners for listening and reiterate what they can expect from your podcast in future episodes.
Before diving more into the different segments of podcast structure, let’s quickly run through the basic component of a podcast.
Overview of the Basic Components of a Podcast
A podcast is a series of episodes, usually released periodically, that can be downloaded over the internet onto a computer or mobile device. The word “podcast” is an amalgamation of the words “iPod” and “broadcast”.
The basic components of a podcast include:
- Host: The person who records, edits, and presents the podcast episodes.
- Guest: A guest on the show who provides information or another perspective on the topic being discussed (This is for an interview-based podcast like Obehi Podcast for example)
- Content: The information provided by both the host and guest to educate or entertain the listeners.
Depending on the type of podcast you are creating, some of the components might be missing. Say for instance you are a solo podcaster, you will not need a guest. But you will still be there as the host along with your content.
With that understood, let’s go ahead and break down the structure of a podcast.
Create a great intro for your podcast
Podcast introductions are the first impression you have on your listeners. They should be short and sweet, but also a little bit intriguing.
Great podcast episodes start with a well-crafted introduction. That is why many include on-brand music, sound effects, or other content to engage the audience. The more your podcast intro is compelling, the better, and it’s not uncommon to add an explicit call to action too in the intro.
For instance, this could be having people subscribe as a follower on their favorite podcast app. I have tried out with a CTA before but what I currently use for ObehiPodcast is as followed:
“Hello and welcome to Obehi Podcast. I’m your host, Obehi Ewanfoh and I strongly believe that everyone has a story to share. Now, let’s get started with today’s episode”.
Now, I am not saying that this is the only way to do it.
In the past, I had an additional line that I have so far removed to properly test out my current intro and it goes like this: “In this episode of Obehi Podcast we are going to talk about… and if this is your first time listening to this podcast, make sure you subscribe and rate this podcast.”
Whatever you do, your podcast’s introduction should create interest in new listeners and tell them who you are and why they should listen. Don’t forget to let them know that your podcast will be tailored to their needs because it’s all about them, not you.
I hope that is clear enough.
The Main Content of your podcast – make it worth the time
This is the bulk of your podcast. You can choose what this content consists of – guests interviews, monologues, or audio dramas for example. It could range from about 30-90 minutes in duration or last for an hour to two hours, depending on the intensity of the conversation.
The main point is to make it worth the time. You don’t want to waste people’s time on irrelevant things.
One of the keys to a successful podcast is to include engaging content that keeps readers engaged and curious to find out more.
One time I interviewed a guest for like 3 hours straight after which she told me she hadn’t finished what she wanted to say and the most interesting part of it was that we had a lot of fun throughout the time.
It’s not just about the time, but what you put in the time.
The truth is that podcasting takes more time than many other types of content but when done well, it can be a great investment of your time. Whether you are recording voiceovers, editing audio or video, or even just researching for your next episode, it takes time and effort to learn this skill. So, learn it well because it will serve you.
Podcasts offer a way for people to connect with others who share similar interests and ideas even if they are across the world.
The main content of your podcast is when you really have the time to dive in and create value for your audience. Make sure you create that value, looking at your topic from different angles ad perspectives.
Outro and Wrap-Up of your podcast episode
The Wrap-Up is a segment of the podcast where the host provides recommendations for their listeners and connects with the listeners. It is an opportunity to provide valuable information or ask for help from listeners. Don’t skip this part. It’s very important.
The Outro is the final minute or two of your episode. It’s your chance to make a lasting impression of the podcast in the mind of your listener.
The first thing to consider is how much time you have left in your episode. If you have more than 2 minutes left, it’s best to go for a more elaborate outro. You can do this by asking listeners for feedback, thanking them for tuning in and reminding them of what they can expect next.
If you have less than 2 minutes left, it’s best to keep it short and sweet.
Close podcast episode With A Call To Action
A podcast call to action is a form of request that listeners can respond to. Typically, this is like asking them to do something as simple as telling their friends about the show.
A good CTA will make it easier for your audience to take action and will also provide more value for them.
Now, why should you include a podcast call to action? It might be to get your audience’s contact information to add them to your email list, grow your audience or make a sale.
The choice is yours but if you know what you are doing, closing your podcast episode with a Call To Action is a huge opportunity you don’t want to underestimate.
Conclusion on how to structure your first podcast episode: beginner guide
In conclusion, structuring your first podcast episode may seem daunting at first, but with a little planning and preparation, you can create a compelling and engaging show that will capture your audience’s attention. Remember to start with a clear and concise introduction, provide valuable content that is relevant to your audience, and end with a strong call to action that encourages your listeners to engage with your podcast. By following these simple steps, you’ll be well on your way to creating a successful podcast that will keep your listeners coming back for more.
Download the first chapter of The Storytelling Series: Beginners’ Guide for Small Businesses & Content Creators by Obehi Ewanfoh.
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