Monetization with Spotify

How to Monetize Your Podcast with Spotify

Are you thinking about starting a Spotify podcast and want to know how to make money from it? Do you have a Spotify podcast and want to know how to make more money with it? if you find either of the question relevant to you, then you are going to benefit from this article.  Get Your Free Podcast Checklist.

Whether you’re just getting started or already have a following on Spotify, we have some good news for you: there are countless ways to monetize a podcast on the platform.

In this article, we’ll look at some of the most popular ways for podcasters to make money on Spotify.

Without further ado, here it is!

Monetize with Spotify sponsorship

One of the most powerful strategies to monetize a Spotify podcast is through sponsors. Companies that would like to promote their products or services in front of your listener in exchange for monetary compensation are known as sponsors.

Sponsors, in simple terms, pay you on a monthly or per-episode basis to promote their products or services to your target audience.

Sponsorship for your podcast is relatively simple to find. Similar podcasts can be found online, and their sponsors can be contacted. To find suitable sponsors for your podcast, you can also attend industry events or join business networks.

Affiliate Marketing

Did you know that Spotify has an affiliate program? I am here to tell you that it does. When you use their affiliate or referral program on your podcast, you can earn commissions. Sound like a great way to make money with your podcast? Then give it a try today.

Affiliate marketing is when you use a special affiliate link/URL to promote and sell the products or services of other businesses. When podcast listeners click on the URL and purchase something, you usually get a commission.

For every product or service on the market, there are a plethora of affiliate programs. You can join popular affiliate programs like Amazon’s or eBay’s, pick a good product or service, and start making money right away.

The size of your audience determines your affiliate marketing earnings. The larger your audience is, the more money you’ll make.

Create your own Courses to sell

Create an e-course that teaches similar content to what you discuss on the show to monetize your podcast on Spotify.

In your podcast, do you teach art or a skill? Then this is your chance to make money from your podcast. To educate your audience, you can create educational audio or video courses. Worksheets can also be made to look great.

Skillshare, Teachable, and Udemy are just a few of the platforms available. You can make a beautiful online course for your listeners using these platforms. Setup is a breeze with these platforms.

Advertisement placements in your podcast

To easily monetize your podcast on Spotify, you can join podcast advertising networks like Midroll, PodGrid, Advertise Cast, and others. These ad networks serve as a middleman between hosts and sponsors.

Advertisements are placed in your podcast by these networks. Advertisements can be placed at the beginning, middle, or end of a podcast.

You can earn per 1,000 ad impressions, but the ad networks will take a cut of your earnings. Different platforms take different percentages of your earnings, so read the terms and conditions before signing up for their ad network.

Ad revenue is also affected by the size of your audience. As a result, the larger the audience, the higher the earnings, and vice versa.

monetize with Coaching

Coaching is less time-consuming than creating an entire online course, but it is not for everyone. This is the ideal monetization method for you if you enjoy taking calls to teach or guide clients.

You only need to create a booking form that accepts payments to get started. You can also develop meaningful relationships with your clients this way.

These high-value relationships can lead to other long-term opportunities, but becoming a reliable online coach takes time, effort, and knowledge.

Content/Episodes with a Premium Subscription

Create original ways to provide value to your audience in the form of premium content/episodes to monetize your podcast on Spotify.

Many podcasters also sell their archived episodes. Listeners will be able to access recent episodes for free, but older episodes will require payment.

Special podcasts for weekly, monthly, or annual subscribers can also be created. Start selling premium episodes now by adding a secure payment method.


Memberships are an excellent way to build a consistent income from Spotify podcasts. Members contribute to your podcast by making monthly or annual payments. You can develop a close relationship with your listeners by offering memberships, which will help you build a stronger listener community. As a result, both literally and figuratively, this listener community backs you up.

You can encounter your members in person and give them a voice in the content you create. You can also send out member surveys, hold member events, and invite them to your show as guests.

This way, your audience absorbs your members’ enthusiasm for your cause, enabling them to enthusiastically support your podcast. It is a win-win situation for all parties involved!

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